Marketing research : an applied orientation /
Malhotra, Naresh K.,
Marketing research : an applied orientation / Naresh K. Malhotra - Seventh edition Global edition - 882 páginas : ilustraciones ; 28 cm
"Autorized adaptation from the United States edition, entitled Marketing research : an applied orientation, 7th edition, ISBN 9780134734842, by Naresh K. Malhotra, published by Pearson Education 2009". -- Página legal.
9781292265636 1292265639
Mercadeo--Investigación
Mercadeo
Investigación
Metodología
Marketing research : an applied orientation / Naresh K. Malhotra - Seventh edition Global edition - 882 páginas : ilustraciones ; 28 cm
"Autorized adaptation from the United States edition, entitled Marketing research : an applied orientation, 7th edition, ISBN 9780134734842, by Naresh K. Malhotra, published by Pearson Education 2009". -- Página legal.
9781292265636 1292265639
Mercadeo--Investigación
Mercadeo
Investigación
Metodología