TY  - BOOK
AU  - BATEMAN,THOMAS S.-SNELL,SCOTT A.
TI  - MANAGEMENT: THE NEW COMPETITIVE LANDSCAPE
SN  - 0072538651
U1  - 658 
PY  - 2004///
CY  - [s.l.]
PB  - MCGRAW HILL COMPANY
KW  - ADMINISTRACION
N2  - MANAGEMENT: THE NEW COMPETITIVE LANDSCAPE RETURNS WITH ITS SIXTH EDITION, FEATURING AN IMPRESSIVE COLLETION OF INTERACTIVE TOOLS-ALL TO HELP USERS BETTER UNDERSTAND TODAYS WORLD OF MANAGEMENT. THIS SUCCESSFUL TEXT HAS ALWAYS EXPLAINED THE TRADITIONAL, FUNCTIONAL APPROACH TO MANAGEMENT IN COMBINATION WITH EVOLVING PERSPECTIVES AND CURRENT PRACTICES. IN THIS LATEST EDITION, BATEMAN AND SNELL SHOW HOW MANAGERS ACHIEVE THEIR GOALS BY USING CLASSIC PRINCIPLES ALONG WITH NEW STRATEGIES AND
ER  -