Formerly on undifferentiated name record: n 80017314

The handbook of brand management, c1992: CIP t.p. (David Arnold)

The mirage of global markets, c2004: t.p. (David Arnold) jkt. (was Assistant prof. of business admin., Harvard Business Sch.; now independent consultant; previous book: The handbook of brand management)

Univ. Bern Inst. für Finanzmanagement WWW pages, Dec. 22, 2003 (David J. Arnold; educ. at Univ. Coll. London (BA in English literature), Royal Holloway Coll., Univ. of London (MPhil in modern drama), City Univ. London (MBA in marketing), and Harvard Business School (DBA); lives in Malvern, England)

E-mail from author, Jan. 9, 2004 (David John Arnold; b. Dec. 26, 1955)