Principios de publicidad : (Registro nro. 61337)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00887nam a2200253 u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 61337 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180714062930.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140708s2009 sp a r 000 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-84-252-2177-4 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | BUR |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Burtenshaw, Ken, |
| Relator term | autor |
| 245 10 - TITLE STATEMENT | |
| Title | Principios de publicidad : |
| Remainder of title | el proceso creativo : agencias, campañas, medios, ideas y dirección de arte / |
| Statement of responsibility, etc. | Ken Burtenshaw, Nik Mahon y Caroline Barfoot. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1ª edición |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Barcelona, España : |
| Name of producer, publisher, distributor, manufacturer | Gustavo Gili, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 176 páginas ; |
| Dimensions | 27 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | texto |
| Content type code | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | sin mediación |
| Source | rda media |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volumen |
| Source | rdacarrier |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Publicidad |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Campañas Publicitarias |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mahon, Nik, |
| Relator term | autor |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pujol Pagés, Sílvia, |
| Relator term | editor literario |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Barfoot, Caroline, |
| Relator term | autor |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 09/07/2014 | Compra | 151000000000000000030259 | 1 | 659.1 BUR 2009 | 92154 | 02/07/2019 | 10/09/2018 | 09/07/2014 | Libro | |||||
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 09/07/2014 | Compra | 151000000000000000030258 | 3 | 659.1 BUR 2009 | 92153 | 11/09/2019 | 03/09/2019 | 09/07/2014 | Libro | |||||
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 17/09/2014 | Compra | 151000000000000000030260 | 1 | 659.1 BUR 2009 | 92415 | 04/09/2019 | 11/10/2018 | 17/09/2014 | Libro | |||||
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 08/07/2014 | Compra | 151000000000000000030257 | 3 | 659.1 BUR 2009 | 92152 | 24/09/2019 | 26/08/2019 | 08/07/2014 | Libro | 1 |