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COMERCIO ELECTRONICO, PUBLICIDAD Y MARKETING EN INTERNET (Registro nro. 49328)

Detalles MARC
000 -LEADER
fixed length control field 00965nam a2200217 a 4500
001 - CONTROL NUMBER
control field 49328
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180714034001.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140415s2001 sp 000 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8448128648
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title spa
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number BUR
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name BURGOS, DANIEL
245 10 - TITLE STATEMENT
Title COMERCIO ELECTRONICO, PUBLICIDAD Y MARKETING EN INTERNET
250 ## - EDITION STATEMENT
Edition statement 1a ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. ESPAÑA :
Name of publisher, distributor, etc. MC GRAW HILL INTERAMERICANA DE ESPAÑA,
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent 215
Dimensions 23.3 x 16.5 x 1
490 ## - SERIES STATEMENT
Series statement MCGRAW-HILL DE MANAGEMENT
520 ## - SUMMARY, ETC.
Summary, etc. LOS CONCEPTOS Y LAS BASES PARA EL COMERCIO ELECTRONICO, LA PUBLICIDAD, EL MARKETING INTERACTIVOS SON ANALIZADOS Y CRITICADOS DE FORMA COMPARADA Y PRACTICA. CON EJEMPLOS QUE ILUSTRA LAS EXPLICACIONES, PASO A PASO, SE ESBOZAN LAS CLAVES PARA UNA NUEVA Y EFICAZ FORMA DE COMUNICACION EN CONTINUO Y RAPIDO DESAROLLO.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element COMERCIO (ELECTRONICO)
General subdivision PUBLICIDAD
-- VENTAS
-- INTERNET
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name DE-LEON, LUZ
Relator term coaut.
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     General Biblioteca Karol Wojtyla Biblioteca Karol Wojtyla Sala general 03/12/2013 Compra 151000000000000000030011   658.84 BUR 73767 07/09/2016 07/09/2016 03/12/2013 Libro
    Dewey Decimal Classification     General Biblioteca Karol Wojtyla Biblioteca Karol Wojtyla Sala general 03/12/2013 Compra 151000000000000000030012   658.84 BUR 73987 08/10/2016 08/10/2016 03/12/2013 Libro
    Dewey Decimal Classification     General Biblioteca Karol Wojtyla Biblioteca Karol Wojtyla Sala general 03/12/2013 Compra 151000000000000000030010   658.84 BUR 73766 08/04/2024 15/07/2016 03/12/2013 Libro
    Dewey Decimal Classification     General Biblioteca Karol Wojtyla Biblioteca Karol Wojtyla Sala general 03/12/2013 Compra 151000000000000000030013   658.84 BUR 73988 24/07/2019 27/08/2015 03/12/2013 Libro
    Dewey Decimal Classification     General Biblioteca Karol Wojtyla Biblioteca Karol Wojtyla Sala general 03/12/2013 Compra 151000000000000000030009   658.84 BUR 73765 05/11/2016 05/11/2016 03/12/2013 Libro