Cómo hacer publicidad : (Registro nro. 37435)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00938nam a2200277 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 37435 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Mx-PuUPA |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260219104525.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140415s1999 mx a gr 001 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9684442637 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Mx-PuUPA |
| Language of cataloging | spa |
| Transcribing agency | Mx-PuUPA |
| Modifying agency | Mx-PuUPA |
| Description conventions | rda |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Figueroa Bermúdez, Romeo Antonio, |
| 9 (RLIN) | 4413 |
| Relator term | autor |
| 245 10 - TITLE STATEMENT | |
| Title | Cómo hacer publicidad : |
| Remainder of title | un enfoque teórico-práctico / |
| Statement of responsibility, etc. | Romeo Antonio Figueroa Bermúdez |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Primera edición |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Edo. de México : |
| Name of producer, publisher, distributor, manufacturer | Pearson Educación, |
| Date of production, publication, distribution, manufacture, or copyright notice | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 407 páginas : |
| Other physical details | ilustraciones (blanco y negro) ; |
| Dimensions | 23 cm |
| 336 ## - CONTENT TYPE | |
| Fuente | rdacontent |
| Content type term | texto |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | sin medio |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volumen |
| Carrier type code | nc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | armarc |
| Topical term or geographic name entry element | Publicidad |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | armarc |
| Topical term or geographic name entry element | Medios de comunicación de masas |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Libro |
| Classification part | 659.1 |
| Item part | F47 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Copy number | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 03/12/2013 | Compra | 1 | 659.1 F47 1999 | 65001 | 25/02/2026 | 15/06/2019 | 03/12/2013 | Libro | ||||||
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 03/12/2013 | Compra | 659.1 F47 1999 | 65002 | 03/03/2026 | 28/02/2015 | 03/12/2013 | Libro | Ej.3 | ||||||
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 03/12/2013 | Compra | 659.1 F47 1999 | 56297 | 25/02/2026 | 13/03/2018 | 03/12/2013 | Libro | Ej.2 | ||||||
| Extraviado | Dewey Decimal Classification | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | 03/12/2013 | Compra | 659.1 FIG | 55877 | 03/12/2013 | Libro | ||||||||||
| Dewey Decimal Classification | General | Tehuacán | Tehuacán | Sala general | 03/12/2013 | Compra | 658.1 F47 1999 | 968000003041 | 03/03/2026 | 09/02/2017 | 03/12/2013 | Libro | |||||||
| Dewey Decimal Classification | General | Tehuacán | Tehuacán | Sala general | 03/12/2013 | Compra | 3 | 659.1 F47 1999 | 968000003042 | 08/01/2025 | 26/09/2023 | 03/12/2013 | Libro | Ej.2 | 1 |