Marketing / (Registro nro. 3090)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01033cam a2200301 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3090 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Mx-PuUPA |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240410103434.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140415s1983 sp fr 001 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8471665719 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Mx-PuUPA |
| Language of cataloging | spa |
| Transcribing agency | Mx-PuUPA |
| Modifying agency | Mx-PuUPA |
| Description conventions | rda |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| Language code of original | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Giles, G. B., |
| 9 (RLIN) | 9033 |
| Relator term | autor |
| Fuller form of name | (George Bernard) |
| 240 10 - UNIFORM TITLE | |
| Uniform title | Marketing. |
| Date of a work | 1983. |
| Language of a work | Español |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc. | G. B. Giles ; traducción de José Mas Brossa |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Madrid : |
| Name of producer, publisher, distributor, manufacturer | Edaf, |
| Date of production, publication, distribution, manufacture, or copyright notice | 1983 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 328 páginas ; |
| Dimensions | 21 cm. |
| 336 ## - CONTENT TYPE | |
| Fuente | rdacontent |
| Content type term | texto |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | sin medio |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volumen |
| Carrier type code | nc |
| 490 ## - SERIES STATEMENT | |
| Series statement | Biblioteca para dirección de empresas |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mercadotecnia |
| General subdivision | administración |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mas Brossa, José, |
| Relator term | traductor |
| 765 18 - ORIGINAL LANGUAGE ENTRY | |
| Main entry heading | Giles, G. B., |
| Title | Marketing |
| Edition | 4th edition |
| Place, publisher, and date of publication | Plymouth [England] : Macdonald and Evans, 1983. |
| International Standard Book Number | 0712128042 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Libro |
| Classification part | 658.8 |
| Item part | G463 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 03/12/2013 | Compra | 658.8 G463 1983 | 14032 | 18/06/2019 | 03/12/2013 | Libro |