Detalles MARC
| 000 -LEADER |
|---|
| fixed length control field |
01316cam a2200325 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
26162 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
Mx-PuUPA |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240402131714.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140415s2002 sp ad gr 000 0 spa d |
| 017 ## - COPYRIGHT OR LEGAL DEPOSIT NUMBER |
|---|
| Copyright or legal deposit number |
B- 2.207 - 2002 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
8480887230 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
Mx-PuUPA |
| Original cataloging agency |
Mx-PuUPA |
| Language of cataloging |
spa |
| Modifying agency |
Mx-PuUPA |
| Description conventions |
rda |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
spa |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Curry, Jay, |
| Dates associated with a name |
1939- |
| 9 (RLIN) |
14882 |
| Relator term |
autor |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
CRM : |
| Remainder of title |
cómo implementar y beneficiarse de la gestión de las relaciones con los clientes (Customer Relationship Management) / |
| Statement of responsibility, etc. |
Jay Curry con Adam Curry ; traducido por Carlos Ganzinelli |
| 246 14 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Customer Relationship Management CRM : |
| Remainder of title |
cómo implementar y beneficiarse de la gestión de las relaciones con los clientes. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Barcelona : |
| Name of producer, publisher, distributor, manufacturer |
Ediciones Gestión 2000, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2002 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
276 páginas : |
| Other physical details |
gráficas, diagramas tablas (en blanco y negro) ; |
| Dimensions |
23 cm |
| 336 ## - CONTENT TYPE |
|---|
| Fuente |
rdacontent |
| Content type term |
texto |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
sin medio |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volumen |
| Carrier type code |
nc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
armarc |
| Topical term or geographic name entry element |
Relaciones con los clientes |
| General subdivision |
Administración |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
armarc |
| Topical term or geographic name entry element |
Mercadeo relacional |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
armarc |
| Topical term or geographic name entry element |
Preferencias de los consumidores |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Curry, Adam, |
| Relator term |
autor |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Libro |
| Classification part |
658.812 |
| Item part |
C975 |