MERCADOTECNIA : (Registro nro. 10980)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00539nam a2200193 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 10980 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180713195113.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140415s1986 000 0 spa d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | HUG |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | HUGHES, G. DAVID |
| 245 10 - TITLE STATEMENT | |
| Title | MERCADOTECNIA : |
| Remainder of title | PLANEACION ESTRATEGICA |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [s.l.] : |
| Name of publisher, distributor, etc. | ADDISON WESLEY IBEROAMERICANA, |
| Date of publication, distribution, etc. | 1986 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 679 |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MERCADEO |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | WIND, YORAM J. |
| Relator term | pról. |
| 740 ## - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE | |
| Uncontrolled related/analytical title | MARKETING MANAGEMENT: A PLANNING APROACH |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General | Biblioteca Karol Wojtyla | Biblioteca Karol Wojtyla | Sala general | 03/12/2013 | Compra | 151000000000000000026656 | 1 | 658.8 HUG | 30502 | 11/03/2024 | 26/02/2024 | 03/12/2013 | Libro |